Planned Parenthood testing national call center

Planned Parenthood of Metropolitan Washington has found a better way to lure women and teens into its abortion facility. It is the first Planned Parenthood affiliate to join a call center operated by Planned Parenthood Federation of America. The call center schedules appointments for abortions and other Planned Parenthood fare, and has reportedly increased business while decreasing no-show rates by 20 percent, through its "compassionate" and efficient handling of inquiries. STOPP, 1/19/11

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