Super Bowl Ad Nets Big Traffic for Focus

Focus on the Family officials say they received considerable traffic on their web site by people following up from the ad and watching a longer video with the Tebow family that is much more explicit in terms of the conversation about Pam Tebow's decision to not have an abortion during a crisis pregnancy situation. The Focus web site logged 500,000 hits and 50,000 unique visitors just during the hour the Super Bowl ad aired. Traffic was also up considerably during the pre-game show when a different version of the commercial aired. "Our traffic jumped to 40 times its normal volume," Focus spokeswoman Monica Schleicher told the Denver Post. "In the hour during the pre-game (broadcast), when the other ad aired twice, our Web traffic was 20 times our normal volume." LifeNews

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